Good Earth takes forward its design journey centered around pure, natural, hand-crafted and luxury living to a spacious new flagship store in Bengaluru’s shopping district
Impressions: Keshia D’Souza
This new store of populardestination for gifting,Good Earth, reflects theculture of the city that isboth tropical and digitallyengaged, and covers animpressive 10,000 sq ftspace. Here the design ethosemerges from makingresponsible and effortlesschoices for customersboth in the spatial flow aswell as use of materials.Simran Lal, CEO of GoodEarth tells, “Bengaluruhas been known to be adifficult market. But it hassomehow been very goodto us. Being a destinationbrand, we needed a veryspecial space befitting theunique elegance the brandis known for. However, wehave always been cautiousabout our expansion plansas lack of good qualityretail space availabilityis an issue. So when wecame across this space,we just saw a perfect fit.”
Located in a leafy neighbourhood on Walton Road, visitors step into an alfresco courtyard intervened by a covered pavilion and a verandah at both ends. Between them lies an opento- sky pebbled court replete with an organic water feature. To add to the freshness and tropical appeal of the shop is a small terrace garden and Flower Box — a shop-in-shop offering a selection of fresh flower arrangements. You can relax at the fresh pressery, a quaint little organic juice and salad café, which is situated in the verandah of the shop.
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